Our elegant multi award winning bridal boutique in St Albans carries a superb selection of handmade wedding dresses by celebrated British designers Jenny Packham, Sassi Holford, Stephanie Allin and Suzanne Neville. Our passion, expertise and understanding means you can trust us to help you find your perfect wedding dress.

Jenny Packham Hermia

Jenny Packham

Sassi Holford Astrid

Sassi Holford


Stephanie Allin


Suzanne Neville

Our wedding dress shop is in a glorious setting beside The Abbey Cathedral of St Albans

We have fabulous accessories to compliment your designer wedding dress

The Bride Circle

The Bride will help you find the dress of your dreams and style your accessories

Find out all about our team at The Bride and who is here to help you!

Our Brides

Alice Shephard bride Our Brides
23rd May 2018

Alice Shephard

Thank you again for your help, guidance and expertise when choosing and fitting my dress, It was perfect!

Our Brides
23rd May 2018

Sabrina Shrestha

I went to two wedding dress shops- one in London and one in St. Albans. When I was in the wedding shop in London, I felt like I was just…

Laura Hopkins Our Brides
23rd May 2018

Laura Hopkins

It’s a month today since my wedding in Northumberland and it has flown over. I loved wearing my Jenny Packham Taylor dress. I almost put it on to watch the royal wedding…

Real Bride Katy Hedley Our Brides
22nd February 2018

Katy Hedley

Lynsey and The Bride Team, Thank you so much for helping me to find my dream wedding dress! Yourself and the team made it such a special experience for me…

Our Events

Sassi Holford Grace Our Events
15th May 2018

Sample Sale Evening – Thursday 31st May 2018

Looking for a designer dress at the fraction of the cost? If so then this is the event for you.   We are holding a Sample sale evening starting from…

Styling event Our Events
21st March 2018

(Ended) Styling Event – Thursday 19th April

Have you already got your dress but looking for the final touches? Are you looking for some beautifully handmade veils and hair accessories – then why not come to our…

Recent Blog Posts

Real Bride Katy Hedley Blog
23rd May 2018

Real Bride: Katy

Overview Today’s real bride Blog post is from Katy and Luke Hedley who celebrated their wedding last September at the stunning Brompton House near Somerset. Katy and Luke got married...
£100 OFF VOUCHER AT zOE c Blog
10th May 2018

Photography and Your Wedding

Photography Photography is one of the key parts to your wedding – the day goes by in a flash so having a professional to capture all of your special moments...
Miranda Dunn at The Bride Blog
2nd April 2018

Miranda Dunn London at The Bride

Last month we teased you with a little secret on Instagram, and we are very excited to finally be able to share more details with you all….. We have been…