Our elegant multi award winning bridal boutique in St Albans carries a superb selection of handmade wedding dresses by celebrated British designers Andrea Hawkes,  Jenny Packham, Sassi Holford, Stephanie Allin and Suzanne Neville. Our passion, expertise and understanding means you can trust us to help you find your perfect wedding dress.

Zelpa Andrea Hawkes

Andrea Hawkes


Jenny Packham

Sassi Holford


Stephanie Allin

Bronte Suzanne Neville

Suzanne Neville

Our wedding dress shop is in a glorious setting beside The Abbey Cathedral of St Albans

We have fabulous accessories to compliment your designer wedding dress

The Bride Circle

The Bride will help you find the dress of your dreams and style your accessories

Find out all about our team at The Bride and who is here to help you!

Our Brides

Our Brides
1st April 2019


Thank you so much to the ladies at The Bride - they were so helpful from start to finish. They worked with the designer to create a bespoke dress for...
Our Brides
1st April 2019


I had the pleasure of buying my wedding dress from The Bride in St Albans. The ladies were all so lovely and made me feel super special! They were all very...
Alice Shephard bride Our Brides
23rd May 2018


Thank you again for your help, guidance and expertise when choosing and fitting my dress, It was perfect!

Sabrina Bride Our Brides
23rd May 2018


I went to two wedding dress shops- one in London and one in St. Albans. When I was in the wedding shop in London, I felt like I was just…

Our Events

Jenny Packham Our Events
31st January 2019

Jenny Packham – Trunk Show – Friday 22nd February & Saturday 23rd February 2019

Love Jenny Packham? Then this is the event for you. We will be hosting a trunk show at the boutique over this weekend!  This is your opportunity to try the…

Our Events
25th September 2018

(ENDED) Miranda Dunn Pop Up – Wednesday 10th Oct – 4pm to 8pm

Winter is fast approaching and we are all starting to think about our winter wardrobe and make sure we have all the key style items.  If you are looking for…

Recent Blog Posts

9th March 2019

Real Bride: Charlotte

Overview Our lovely bride Charlotte tells us about her fabulous destination wedding and details her journey to finding the perfect dress at the Bride. Read on to hear Charlotte’s top...
25th September 2018

Real Bride: Hayley

Overview Hayley and Alex’s wedding took place earlier in the summer at the stunning Stowe House, Buckinghamshire, on a gorgeous and very hot July day. We are really excited about...
Real Bride Katy Hedley Blog
23rd May 2018

Real Bride: Katy

Overview Today’s real bride Blog post is from Katy and Luke Hedley who celebrated their wedding last September at the stunning Brompton House near Somerset. Katy and Luke got married...